Self-hosted · Cross-border multi-tier distribution

Don't open a store.
Weave a network that grows itself.

Self-hosted and yours to own — not a sign-up-and-sell SaaS, but a system deployed as your site: a branded webshop + a self-service portal for every tier of agents + a central console that digitises brand, channel, commerce, fulfilment, finance and growth. Delegate expansion to your agents while pricing, hierarchy and data stay firmly in your hands.

16capabilities
Growth × Commerce × Control, natively unified
5product types
Standard · Variant · Bundle · Custom-priced · Pre-order
One-stopEurope landing
Freight & customs · Local warehouse · Company / VAT / EU rep / payments
1 dayself-hosted setup
No server ops · Domain managed · Automatic backups
The problem you're facing

You have a great product. Then reality gets in the way.

The real gap isn't "a store". It's a network that sells for you, stays under your control, and never asks you to babysit technology.
What TierLink is

From one store to one network

Consumer

It is your cross-border brand webshop: browse and buy, in multiple languages and currencies.

Agent

It is a self-service business portal — every agent gets their own customers, pricing power, tracked referral link and dedicated back office. Every agent runs their own branch, winning customers and closing deals for you. Agents never build a website: your storefront is their storefront. Their customers log in and see the member price set by their direct upline, while product details and list prices stay identical across the whole network.

Brand

It is a central console — products, price authorisation, agent tiers, orders, finance and data, all gathered in your hands. Tiers are unlimited in theory (we recommend four or fewer), and data is isolated automatically by ownership.

The core paradox: delegate expansion × keep central control — both, at once.
Brand · Central console Agent portal Agent portal Agent portal Tier-2 agent End customer Consumer webshop · Multi-language · Multi-currency
Transfer price auto-calculated · Orders roll up the chain · Data isolated by ownership
The full picture

16 pillars: sell more · sell smoother · stay in control

Not an e-commerce tool, but an operating system for brand + channel + commerce + fulfilment + finance + growth + control.

Growth engine

Sell more, sell further

7 pillars
01

Dual-portal distribution network

From one seller to a hundred selling for you
A central console for the brand plus a self-service portal for every agent: automatic tier isolation, order-on-behalf, and two-way purchase-order / sales-order accounting.
02

Every product type

The goods others can't sell are your moat
Standard items, variants, bundles, custom products auto-quoted by any measure, and pre-orders — every type automatically inherits your multi-tier pricing.
03

One-click Google Shopping

On Google in a single click
No separate Merchant Center account to babysit. Tick the products, push them live, configure markets, shipping and currency once, and track every upload.
04

AI email marketing & workflow

Automatic, controlled, in your own language
Talk to buyers straight from an order. AI reads, translates and drafts; nothing sends until a human approves. Order and marketing inboxes stay separate — and you run it all in your mother tongue.
05

Self-run website CMS

Every agent gets a storefront that markets itself
Articles, dynamic header and footer blocks, hero hotspots and page management — all visually editable, in every language.
06

Agent referral tracking links

You always know who brought the customer
Each agent gets a personal referral link, landing page and QR code. Customers who arrive, register and buy through it are attributed to that agent automatically.
07

European landing & operations support

Not just software — we help you land in Europe
International freight and import customs clearance, local European transit warehousing, plus operational support: company registration, VAT number, EU representative, freight forwarding, inventory management and international payment collection.
Commerce engine

Sell smoother, sell sharper

5 pillars
08

Matrix pricing system

Pricing stops being someone's memory and becomes an asset
Price = product × tier × currency. Multi-tier member prices, customer-specific prices, negotiated prices remembered from an order, exchange rates locked at publish, net/gross switching.
09

Order flow engine

An order that walks itself up the chain
Orders route automatically by customer ownership, transfer prices compute themselves, a downstream order becomes the upstream purchase order, statuses sync live — with order-on-behalf and drop-shipping straight to the end customer.
10

Warehousing & fulfilment

Who's out of stock, who ships what — already sorted
Picking, out-of-stock alerts, customer shipping, and drop-shipping direct to the end buyer.
11

A complete checkout flow

From cart to order: smooth, and automatically compliant
No friction from cart to submit. Tax rates match automatically by destination country and by buyer type (individual or company); payment methods filter automatically by the chosen shipping method — mismatched orders never happen.
12

Built-in European postcode database

Type a postcode, the city fills itself in
Around 32 countries, 270,000+ cities and 600,000+ postcodes built in. Enter a postcode and the city appears — zero typing, and far more accurate tax and freight.
Control core

Stay in charge, sleep at night

4 pillars
13

Tiered finance & direct settlement

Each tier settles only with its direct upline
Customer finance, order and return financial review, agent sales & finance reporting, purchasing finance. Every tier settles only with the tier directly above it — by design, receivables never tangle across levels.
14

Cross-border & tax compliance

Languages, currencies, VAT and invoicing in one place
Chinese, English and Hungarian; multi-currency with exchange rates; regions and postcodes; net/gross cross-border tax rules; both the brand and each agent can configure their own AI-assisted order invoicing.
15

A console that splits by function

A back office big enough for a whole company
Finance, order processing, warehouse fulfilment, product & SKU, marketing — grant console permissions along your company's real roles, each team to its own.
16

Twelve years of refinement

A platform that has grown for twelve years — and still is
Twelve years of continuous maintenance, hardened by real trade. Features keep shipping, version upgrades are free, and bespoke development is available — the system grows with your business.
The difference at a glance

From carried by people to run by the system

Conventional cross-border e-commerce
  • One DTC storefront — every sale rests on you alone
  • Distribution runs on spreadsheets, chat and manual reconciliation
  • Discounting for an agent means losing pricing control
  • Bundles, custom work and pre-orders fall back to manual quoting
  • Email, Google Shopping and tax need a pile of third-party plugins
TierLink Distribution Storefront
  • Every agent is a branch owner with their own back office, selling for you
  • Multi-tier hierarchy + three-level pricing, isolated and reconciled automatically
  • Agents only ever see their own price — tiers hold, prices never leak
  • Every product type, with live custom quoting and true self-service checkout
  • Zero third-party plugins — distribution, AI email, Google Shopping and compliance all built in
The closing argument

Turnkey · zero technical burden

What brand owners fear is never "not enough features" — it's "too much hassle once I've bought it". TierLink removes that layer too.

"Will I need a dev team to maintain it?"
Turnkey after deployment. Zero technical operations.
"Distribution, AI email, Google Shopping — a pile of plugins?"
All 16 capabilities natively built into one system.
"Plugins charge monthly and break each other."
No third-party plugin dependency. No compatibility minefield.
"How long until we're live?"
Deployed and usable — taking orders the same day.
You're building a brand, not running an IT company.
Why TierLink

Shopify is hosted. WordPress runs on plugins. Native multi-tier distribution is a category of one.

CapabilityShopify (hosted SaaS)WordPress / WooCommerceTierLink Distribution Storefront
Branded webshop
Agents share the brand storefront — no site to build Member price on login · identical product data
Multi-tier agent self-service portal Unlimited tiers + own back office
Tier pricing / customer-specific price / price memoryNeeds plugins Product × tier × currency matrix
Bundles / custom quoting / pre-ordersPlugin patchwork All product types
Order routing by ownership + auto transfer price
Warehousing / returns / multi-tier financePlugin patchworkPlugin patchwork Native, end to end
AI email + automatic order notificationsThird-party pluginsThird-party plugins With human approval
One-click Google ShoppingSetup / pluginsNeeds plugins No Merchant Center to manage
Languages / currencies / cross-border tax / invoicingPlugin patchworkPlugin patchwork Native
Third-party plugin dependencyMany, monthly feesAlmost total Zero plugins
Central control + delegated expansionControl, no delegationControl, no delegation Both at once

Which brands fit best

Moving from DTC to a distribution network — you have the product and the traffic, but no agent network that runs itself.

Selling non-standard, custom, bundled or pre-order goods — building materials, furniture, industrial parts, gift sets: exactly the goods off-the-shelf SaaS turns away.

Expanding into Europe or multiple markets — you need languages, currencies, cross-border tax and invoice compliance.

Not wanting a technical team — you want a system that deploys and runs, without a plugin stack to maintain.

Turn your channel into an asset

Not a store, but an entire cross-border distribution network that grows itself — and always belongs to you.

The more agents you have, the denser your network. Prices, tiers, data, customers and finances all settle into company assets, instead of one salesperson's private memory.

Self-service trial signup is coming soon · for now a consultant sets you up — deployed within a day

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List a product → authorise an agent → agent orders → price computed → status notified → order shipped